1. Labubu
Is NeeDoh the new Labubu? The obsession with these viral squishies and the class action suit you should know about
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2. Germany
Berlin: Germany's first Labubu toy store opens doors to fans
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3. NeeDoh
The toy your kid will ask for by name — NeeDoh is trending hard.
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4. Jellycat
So cute its a crime! Why Jellycat plushies are the latest toy craze
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5. Sonny Angel
Jellycat, Lego, Sonny Angels: Why adults are splashing out on toys
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6. Chest
The toy your kid will ask for by name — Chest is trending hard.
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7. Squishmallow
The toy your kid will ask for by name — Squishmallow is trending hard.
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8. Pop Mart
Labubu doll | Plush Toy, Kasing Lung, Viral, Pop Mart, Background, Creation, Accessories, Trivia, & Facts
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9. LEGO
LEGO is having a moment: sold-out shelves and packed feeds.
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10. Barbie
The toy your kid will ask for by name — Barbie is trending hard.
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